Local SEO
Local Search Engine Optimization
If your business’ website is properly optimized for location or geotargeting, your chances of appearing in map-based results or local search results improve greatly. In many cases search engines display local results before the standard organic search results. Depending on your business type and the keywords used in a particular search, it is possible to show up in the geo-targeted local results which has several advantages, including:
- extra details about your business such as address, phone, payments and hours
- top-of-page search results positioning
- increased trust and credibility
- offline sales opportunities
- map icons which enhance your local business listing in the results
- driving directions included with your local search listing
- display and promotion of your company’s video content and images
- reviews and ratings from your local customers
- opportunities to interact with your customers
- extra advertising channels targeting local prospects
Local search is leading the way to the future. With this next wave of search you are able to have presence at the right time: when a potential customer is not only looking for what you offer, but is also nearby – increasing the chances of relevance and connections which lead to sales.
The rules of Local SEO represent a completely new segment of optimization, requiring careful attention to the right details and expertise that comes from a pursuit of understanding the seemingly endless stream of changes that one is faced with as local search evolves. What may have been a viable optimization method yesterday may be completely obsolete today. And, even worse, such methods may actually be harmful to your overall SEO campaign. This is why it’s important to have local SEO specialists who live and breathe local search, working with you to optimize your site content, local listings and building the right citations to improve your credibility with search engines.
Improving your local search presence can have a substantial impact on your business’ bottom line. Here are some of the many benefits our SEO programs offer for Local Search optimization
- Phone call tracking for customers who find your business on the web and then call
- An extensive platform designed to distribute your business listing to hundreds of local resources, including Internet Yellow Pages, local directories, social ratings and reviews sites, GPS databases, and other business listings venues
- Building up your positive customer reviews and ratings online, by helping you carve out a strategy to solicit reviews from happy customers the right way at the right time
- Deep knowledge of where to focus your listings in industry specific directories that matter most for your business category
- The know-how to help you make the right choices for the long-term, especially those matters that solidify your brand and give you business a consistent presence across the spectrum of marketing and communications
Local SEO Month-Over-Month Results
Local SEO Year-Over-Year Results
CALL US TODAY FOR A FREE, NO OBLIGATION CONSULTATION:
877-OPM-2010 (877-676-2010), Monday-Friday: 9-5 CentralDownload our Beyond Basic Search Engine Marketing presentation and learn how you can convert online leads to offline sales.
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