Mobile-First Indexing & Mobile-Friendly Websites

Many business owners don’t understand that their website, even if it’s viewable on a mobile device, might not be mobile-friendly. A website is mobile-friendly if it’s been designed to be properly displayed on a mobile device, such as a smartphone or tablet. This means it can be read, navigated, and all essential functions utilized on [...]


Google Pushes Map Pack DOWN With Organic Results

UPDATE: Our discovery was picked up on 09-15 by Barry Schwartz at Search Engine Roundtable with comments from others in the industry. Many are already familiar with Google’s Local Map Pack. Originally known as the ‘Local 7 Pack’, where 7 local businesses were featured, we saw it cut down to just 3 being featured in August 2015. [...]


What Is the Purpose of Content Marketing?

Content marketing has become a valuable part of online marketing campaigns, but many companies might wonder why. It might not be immediately clear exactly what content marketing is or what it’s meant to accomplish. Others might feel like they have an idea, but actually go about it in the wrong way. […]


Organic Search Listing Dominance: SEO Done Right

Below is a screen shot of Google's search results for the keywords "Porsche Dallas". When most people think of dominating search results, reaching the top position is sufficient to qualify for dominance. But, how about dominating every bit of the organic results well-below the first page fold? Yes: there are other Porsche dealerships in Dallas [...]


Hire the Experts to Get SEO and Paid Search Done Right!

Have you tried Search Engine Optimization (SEO) and Paid Search before and it didn’t work? Unfortunately, the online marketing industry is plagued with some unscrupulous companies that are causing problems for many of the reputable firms. If you are working with a company that will implement SEO for $500 per month, you may want to [...]


Digital Marketing Made Easy for Today’s SMB’s

Take a journey into the digital landscape five years ago. Small to medium-sized businesses (SMB’s) were in the dark ages when it came to using search, social or even having an online presence. Five years later, it seems as if online search is the only way consumers are searching for local businesses. Has your small [...]


Keyword Data Not Provided – Ushering Clients into The New World of SEO

It’s estimated that the level of keyword data “not provided” will be 100% by December.[/caption] The only constant with Google is change, and “100% not provided” is the latest roadblock in front of anyone selling anything in the online space. Keyword to website visit correlation had become the cornerstone of SEO in illustrating an SEO [...]


Managing Your Online Presence

In the retail environment, in the sense of traditional “brick and mortar” stores, the cliché says that the success of your business has a great deal to do with the location you choose. To a large extent the cliché has developed because of the truth that lies in the statement. If you’re trying to sell [...]


Local Digital Tactics That Increase Your Visibility

Digital Marketing Tactics to Increase Your Website’s Visibility Locally SEO (or Search Engine Optimization) used to be a buzzword that only large corporations could afford to fully understand. Today, more and more local businesses are focusing on SEO to build value at a local level, send the right signals to search engines, and drive more [...]